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Car brands drops their serious image and show their fun, creative side on 1st April every year. This year it went in a similar way, it was no different, as some of the biggest car brands in the auto industry came up with clever and funny pranks that not only left people confused and even impressed. Brands have showcased from bizarre concept vehicles to smart social media tricks, these ideas has gone quickly gone viral and it led to confusion amongst the audience that is it real or not.
The way brand made it look is what made these pranks stand out. Many of these creation were presented with such confidence and pure details that people actually believed it to be the real products.
Wild Ideas That Almost Felt Real
With its “Mobilet” Hyundai bran grabbed a lot of attention, a futuristic self driving toilet on wheels. I was showcased as a smart city solutions which has features like mod lighting, facial recognition, and even a “strealth mode” that could also turn into a food truck. They showcased this idea in such a detailed manner that it fooled many viewers online.
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On the other hand another car brand BMW, kept it simple but clever. They surfaced a video online of its car in which it added a fake hair strand on the screen. People tried removing it from their phone thinking it a real hair strand, only to realise it was part of the video.
With its “Slimmy” Suzuki also joined in, where they showcased a super slim version of its popular Jimmy, designed like a single track SUV. It sounded ridiculous, yet caught attention because it felt so real.
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Creative Marketing With A Fun Twist
Another level of prank that took a premium route was by Porsche brand, which offered a tattoo service that would match a customers car paint. Honda on the other hand went all cutie cute, as they managed to grab audience attention by imagining a cat friendly car cabin, complete with pet focused features.
Such pranks shows the brands capability to connect with audiences beyond just selling cars. The brands way of mixing humour with creativity, showcased their management to grab attention across social media while keeping them entertained.
Though, in the end, these idea might not be true, but it clearly highlights how imaginative the auto world can get when they decide have a little bit of fun.
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